Monday, 31 January 2011

Print Artefacts + Audience Feedback







(Final Picture)














This is my advert for my album. The advert was made by making a freeze frame of a  clip from the time line and saving it as a image. I then opened it up with photoshop where i used the Synchro LET font for all the text/ i made the colour of the font green as it stands out in the picture and also made the font sizes different. Next i copied the HMV and KERRANG! logo from google and copied it into the picture. I also ciopied the star from google. But i then copied it five times and merged them together. The colour of the stars were originally gold but i changed them to stand out. I couldnt find the record label logo so i had to make my own logo using tools that were available on Photoshop. Finally i copied the picture of my front album cover and pasted it into my advert. Then i reduced the size of the album cover . The feedback i got from my fellow peers about this advert was is that its appeal to them due to the fact it has elements that they can identify themselves with such as the.








 (Final Picture)












The picture at the bottom was meant to be the original front cover of the album. However, after feedback from my peers i changed it to the picture above. The feedback i got was that the text is on the wrong side and that i shouldnt have the record company logo on the picture. But if i moved the text to the other side than it would have been covering the artists face. So what i decided to do was flip the image and text and the final result is the picture above. The image was taken from the timeline from my production and it is the same font and same colour as the advert.










(Draft Picture)














(Final Picture)















This picture was meant to be the original back cover for the album. A picture of the artist was taken from the timeline from my production. The font is the same as previous pictures and the colour is also the same. The record company logo was created by me as i couldnt find the logo on the internet. The barcode was copied from google images and pasted onto the picture. I placed the barcode in the bottom right as it is traditionaly found there. The text in the bottom left is the copyright law which i made up . Also the song titles have big gaps between them as i had to fill up most of the space.However after receiving feedback,  a lot of people were saying that there is a lot of dead space in the picture. So what i did was i cut about 40% of the picture from the right. I then moved all the text and barcode towards the left. The final result is shown above.








(Draft Picture)









(Draft Picture)










The picture was taken from the timeline in my media production. The same font is used, but this time it has a bubble effect to it and the colour is different from the normal green colour.










(Draft Picture)














For the draft advert I used the Synchro LET font for all the text. I took a picture of Gary Jules from the internet and copied it onto the black background. Then I made the picture black and white as it was originally in colour. I also changed the shade of red for the text as I goes from a lighter red to a darker red. The HMV logo was taken from the internet and copied into the advert. However the original colour was pink but I changed it to red to make it fit in with the rest of the text. Later I copied a star from the internet which I then duplicated and merged together to make them five stars. Finally I took the THE TIMES logo from the internet and changed it to white to make it stand out more.





(Draft Picture)










The draft front cover is very simple where I took a picture of coloured buildings from the internet and placed it over a black background. I changed the colour of the buildings a bit as they were more colourful than that. Next I took a picture of Gary Jules from the internet and cut everything around till I was left with only half his body. Later I reduced the occupancy of the picture to give it the ghost effect and then placed it over the buildings. I used the Synchro LET font for the title of the album front cover. This font will be used for all my artefacts.











(Draft Picture)














This is a draft back cover for the album. The cover is very simple and very dark as this goes well with the song as it a sad and melancholy song, and these colours are associated with this. What I did with this is I got a picture from the internet of cars being sped up, which gives it the effect you can see in the cover. I then changed the colour of the picture as it was first all colourful. However, I put the picture in from of a black background, which made the picture come out dark. I then put a luminescent effect on it. Later I took a picture of Gary Jules from the internet and deleted everything in the picture except him using the eraser tool. I then copied the picture onto the background and placed the picture in the bottom right corner. Later I used the Synchro LET font for the song names. Finally I copied the barcode from the internet and put it in the bottom left corner of the back cover.     

Wednesday, 22 December 2010

Role Allocation

Normally when making video you have different people that are in charge of a certain parts of the production of the video. For example you would have a director, writer, cameraperson and editor who would all put their stamp on the video. As a result the original plan for the video may change as all people involved would have a say in the production of the video. However since i am working as a individual i will be adopting the roles of director, writer, cameraman and editor as an ‘Auteur’, which is French for author. The auteur theory holds that a directors film reflects the directors personal vision and he or she can make the video whichever way they like as there are no interferences from other people.

Filming Schedule

Here is my filming schedule:

Storyboard

Each frame should have a shot description:
H/A = High angle
L/A - Low angle
POV = Point of view
2-Shot = Two people in a shot
OTS = Over the shoulder
Track/Dolly = Move camera on a wheeled platform
Crab = Sideways move
Pull focus = Change what is focused on

Storyboard for Gary Jules Mad World (Using) 
 





































Storyboard for Eminem - No Love (Not using)



































Friday, 15 October 2010

Final Proposal

1.   Gary Jules - Mad World
2.   My song could easily be broadcasted on many different music channels as it is does not only belong to one genre. Mad World would fit into the genre soft/pop rock. As a result of this my music video would attract a larger audience as it is not only targeting one genre and therefore fans of pop and rock genres will watch and enjoy this song. The channel where rock fans will be able to view this song would be on Mtv Rocks. It is a channel owned by MTV Networks International and mainly focuses on alternative rock and indie, with occasional alternative hip hop songs. My music video would be perfect for this channel as it fits into a soft/pop rock genre and can easily be shown on their shows like ‘The Official UK Rock Chart’ and 'Biggest! Hottest!'. The other channel it could be shown on is Smash Hits which is a free channel so people do not have to pay to watch this channel. Therefore it will attract a lot more people as people may not be able to subscribe to music channels such as Mtv.  My music video could be shown on the programme ‘Pop Domination’ which plays new and old pop videos.
3.   My target audience would be people in the socio economic groups C2, D and E. This is because people above the C2 group tend to enjoy classical music. Whereas the people below tend to like mainstream music that you would see playing on music channels. The age range that i am targeting would be 15-39 year olds. This is because people under he C1 group are exposed to mainstream music from a young age so by the time they grow up they already have preference in their choice of music.
4.   My music video is going to be a narrative video. The song that i have chosen is a very slow song so i have to make sure the editing fits in with the song otherwise it will not look very good. What i will do in my music video is to make sure that i have long scenes compared to short scenes because that is something you would see in a music video that is fast paced. Also there will not be quick cuts as it is not expected in a slow song and it would be a complete contrast and take away from the powerful meaning of the song.
5.   In my music video i will have a lot of different camera angles as this will allow me to get the best shots and overall make my music video the best it possibly can. I will add other effects such as black and white screen.  . Unique shots that i will incorporate into my music video would be crane shots, crab shots, high/low angle shots, over the shoulder shot and many more.

Possible Ideas

Idea 1

     This will be a narrative music video of the rap song ‘No Love’ by Eminem featuring Lil Wayne. I want this video to relate to the lyrics so the idea is of two young students that love each other. The boy gets the girl pregnant and the girl is scared to tell him that she is having his child. She shows her boyfriend the pregnancy test but he thinks they are too young to have a baby. So he tells her to have an abortion otherwise he will leave her. Now the girl is in a dilemma as she wants to keep the baby. In the end the girl ends up committing suicide.

Locations

  • College
  • On the streets
  • My house
  • Park

Idea 2
The song is Mad World by Gary Jules. This is going to be a narrative music video. This video will have different actors in it. Scenes that will be shown would be people in a rush to show how mad the world really is. Other scenes would include a student coming to a new school where no one knows him and he feels alone. We then will see scenes where he completely by himself as he wonders the world alone.

Locations
  • College
  • Birmingham town
  • My house
  • On the streets
·      
Idea 3

The third idea is to a documentary about underage drinking. I will conduct interviews with young people about their views on underage drinking. In this video i will show a lot of stats that will backup why underage drinking is wrong and how it can have a big impact on society and their lives.

Locations
  • Interview random young people on the streets
  • Interview young people in college

BBFC classificaion


  • A film that is classed as U is suitable for all. It should be suitable for audiences ages four and over.



    • There should be no discriminatory language or behaviour
    • No references to illegal drugs or drug misuse
    • Should not be too scary
    • There should no dangerous imitable behaviour
    • Infrequant use of bad language
    • Occassional natural nudity with no sexual context
    • Mild sexual behaviour (kissing)
    • Mild violence

    Unaccompanied children of all ages can watch a PG film. They should not disturb children aged eight or above. However some content may upset younger or more sensitive children.


  • Discriminatory language and behaviour is unacceptable unless in educational or historical context
  • References to illegal drugs or drug misuse should be inocuous
  • Frightening sequences should not be too intense
  • Mild bad language
  • natural nudity with no sexual context
  • Implied sexual activity but should be infrequent
  • Moderate violence


  • The 12 and 12A rating follows the same criteria’s with the only difference being that 12A is only for cinema films and 12 is for video. These films should not be watched by people under the age of 12 as they may contain material that parents may find unsuitable for them. The only way for a child under the age of 12 to watch a 12A film is if they are accompanied by adult. Also no one under the age of 12 can rent or buy a 12 rated video.


This type of film is only suitable for people which are 15 years or over. No one under the age of 15 can view a 15 film in the cinema or rent or buy a 15 rated video.

Things you would except to see in a 15 flm:

  • Strong violence
  • Strong language
  • Portrayals of sexual activity
  • String references to sex
  • Sexual nudity
  • discriminatory language or behaviour
  • Drugs





    This type of film is only suitable for adults. no one under the age of 18 can watch a 18 film in the cinema or buy or rent 18 rated video.


Things that would expect to see in a 18 film:
  • Very string violence and language
  • Strong portrayals of sexual activilty
  • Scenes of sexual violence
  • Strong horror
  • Strong blood and gore
  • Discriminatory language and behaviour




A R18 movie is only shown in specially licensed cinemas, or supplied only in licensed sex shops to adults that are 18 years or over. It is a restricted classification due to explicit works of consenting sex or strong fetish material involving adults.


The information above was taken from http://www.bbfc.co.uk/